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As a professional exhibition with larger scale, higher level and wider exhibits coverage, Keqiao Spring International Textile Expo will be once again shaken and assembled in Shaoxing International Convention and Exhibition Center with a volume of 28,000 square meters and about 1300 standard booths. The exhibition aims to expand the core fabric exhibition area, focus on the introduction of high-end fabrics, continue to write the "digital textile expo" brand, highlight the actual effect of offline connection, expand the layout of overseas markets, and actively invite overseas merchants. Starting from "new" from multiple dimensions, a large wave of business opportunities will come for you.
What's new:
The new fashion collection has a global focus
In order to further display the image of "International textile city", 2023 Keqiao Spring International Textile Fair focuses on the introduction of high-end fabrics, enhance the weathervane role and brand effect of the exhibition in the industry, the introduction of international and domestic high-end fabric production enterprises with products to participate in the exhibition. Up to now, Shaoxing Kanyong, Huangshan Lianqiang, Yongan Rongtong, Yongli Knitting and other enterprises have signed up for the exhibition. The total number of registered enterprises has reached more than 350. We plan to invite Shandong Weiqiao, Wuxi Yimian, Fujian Yongrong, Shandong Ruyi, Lutai Textile, Guangdong Qianjin, Sateli, Shandong Nanshan Zhishang and other domestic textile industry base enterprises to participate in the exhibition.
As the carrier of fashion interpretation, surface accessories products bear the trendy fashion and deduce the rhythm of the industry. To this end, the exhibition will also expand the core fabric exhibition area, continue to gather the strength of the industry inside and outside the majestic. It is reported that the total exhibition area of the 2022 Spring textile Expo is 26,000 square meters, including 23,000 square meters of fabric exhibition area, the remaining 3,000 square meters for textile machinery exhibition area. In order to display more and better fabric products and meet the needs of exhibitors, all exhibition areas of this exhibition are planned to be fabric exhibition areas, which reach 28,000 square meters.
Wujiang Paros Import and Export Co., Ltd. will bring a series of Arab Dasam women's fabric and scarf fabric to the exhibition again. Company sales director Zhou Donghua introduced, one of the fabrics named NIDA, because of its strong luster, soft products, good hand feel, with silk effect, price is also extremely advantageous, very popular with customers, this is also the exhibition, the company is one of the fist products. In Arab countries, people's attire is relatively simple and most women are wrapped in black robes. In this exhibition, nearly 90% of the new products brought by Wu Jiang Paros are black. However, due to the different fabrics, decoration, workmanship and packaging, the prices are also very different, which has great market potential.
Shaoxing Yongtong Printing Co., LTD., as an enterprise transforming from traditional processing mode to independent trade, is trying its best to promote its own brand. The company specializes in the production, distribution and processing of artificial cotton printed and dyed cloth, gold and silver (powder) series and other varieties, 50% of which are self-distribution, 80% export to Africa, South America, Brazil, Iraq, Iran and other Middle Eastern countries, the daily production and processing capacity of 1 million meters, is the true "single champion" of this market segment. Sun Feili, assistant general manager of the company, introduced that the exhibition products are mainly artificial cotton series, including 3266, 3068 and other products, will be based on the pattern innovation, launch targeted new products.
New materials, new fabrics, new products and new technologies will gather in this Keqiao Spring International Textile Expo to jointly create a whole fashion industry chain, enrich buyers' choices, and continue to extend the exhibition theme of "international, fashion, green, high-end" and the exhibition concept of "internationalization, specialization, marketization, information" of Keqiao Textile Expo.
New business opportunities:
Global presence boosts confidence and strength
As the first year after the optimization and adjustment of epidemic prevention measures, this exhibition will strive to create a more refined and better international textile Expo, strengthen the publicity and promotion in overseas areas, attract more overseas buyers to participate in the online and offline textile Expo, further expand the scale of the textile Expo, improve the exhibition grade, optimize the exhibition mode, improve the degree of internationalization, highlight the "magnetic attraction" of the large domestic market. It also highlights the desire and confidence of Chinese textile industry to promote the recovery of world economy and add new driving force to global development.
"Although it is a pure foreign trade enterprise, but for so many years we only participate in the Keqiao Textile Fair this industry exhibition." Zhou Donghua stressed to the reporter, on the one hand, because the exhibition relies on China Textile City, itself has a strong industrial base, here can not only see the popular fabric trends around the world, but also can collect a lot of textile information. On the other hand, it is because of the gathering of foreign investors in Keqiao, especially after the opening of the market, whether it is individual foreign investors or foreign offices, Keqiao will be an important industrial base for their cooperation with China. At present, Wu Jiang Paros marketing personnel have been batch to foreign markets to visit customers, "and foreign customers face to face negotiation scene finally come back!"
"Now both companies and factories are already in a state of bursting orders." Sun Feili said that for the next step of product development, fashion trend research and judgment is also under way. Yongtong Printing is also the "loyal fan" of Keqiao Textile Expo, "this exhibition platform is the portrayal of the development of Keqiao textile industry, but also the" barometer "of the industrial development trend, we pay more attention to the exhibition platform, and actively turn to product innovation and brand culture exchange and interaction. As a local enterprise, Yongtong Printing has its own corporate feelings, hoping to contribute to the local exhibition. "This year is a year to start again. We hope that through the textile Expo, we can also give ourselves and customers confidence, and we can develop bigger and stronger together."
In order to further expand the layout of overseas markets, for Keqiao textile global layout to boost confidence and strength, March 22-24, 2023, Keqiao Textile Expo overseas exhibition will be held in Seoul, South Korea. In May and September 2023, "Silk Road Keqiao · Live Worldwide" and Shaoxing Keqiao International Textile Fair Overseas Cloud Business Exhibition will be held respectively in Europe and Southeast Asia, which will not only enhance the internationalization of the textile Fair, but also provide new channels for textile Fair exhibitors to go abroad. Keqiao Textile is building a win-win cooperation platform through "matrix" such as China Textile City and Keqiao Textile Expo, and promoting the formation of an economic ecosystem integrating product procurement, investment promotion, people-to-people exchanges and open cooperation.
New mode:
Double line layout deepening integrated interaction
In the face of the urgent need to release and boost the market, more and more industry enterprises start from the actual situation, and actively explore. At this moment, the textile Expo has set up a platform with both online and offline effects, continues to explore the digital reform, and leads the textile industry exhibition "dual-line" and "global" layout.
The relevant person in charge of the exhibition said that this exhibition will continue to write the brand of "digital textile expo", continue to hold "digital textile Expo" series of activities, and further add "international" elements on the basis of retaining the trend forum, offline exhibition exploration and online matching meeting. The trend forum will focus on the theme of "international trade", and more overseas buyers will be invited to participate in the online matchmaking.