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2019 has arrived, and many e-commerce sellers are busy predicting the upcoming e-commerce trends and products that will become explosive in the new year. However, many sellers have forgotten to look back at the same time. After all, no matter what wave will emerge in 2019, it will not be possible to come to the wind. The omen must be revealed in 2018.
Here are some niche categories that have changed dramatically in 2018, and they will likely directly affect your business development in 2019:
1. The apparel market continues to grow, which will bring more opportunities to new sellers.
In 2018, the apparel industry brought good profits to e-commerce sellers. It is expected that the profits of the apparel industry will become higher and higher in 2019. This is mainly because people's demand for “slow fashion” clothing has increased. “Slow fashion” is opposite to “fast fashion”. “Slow fashion” clothing is of higher quality, more durable, and its production is more ethical.
In addition to slow fashion, there are some special styles that are popular this year:
(1) Faux fur and leather
(2) Sneakers
(3) Sports jackets (Blazers)
(4) Bike Shorts (Blazers)
But whether these product trends will continue into 2019, sellers need to consider, not only from a fashion, good-looking point of view, but also need to consider the practicality of the product - whether it is comfortable enough for consumers.
Not surprisingly, Instagram has played a huge role in the development of the fashion e-commerce market. Any seller targeting this market should continue to build or maintain its dominant position in social media in 2019.
Although the fashion industry is unpredictable, the fashion industry is predicting the trend of 2018 in 2019, which is very worthy of reference.
2. The e-cigarette market is stagnant, and a new market supervision system will be established.
In 2018, as a niche industry, e-cigarettes encountered some obstacles. Although the e-cigarette market is a trend market with long-term development potential, the number of people using electronic cigarettes in the United States has risen sharply. In order to curb the development of this trend, the e-cigarette market will face more restrictions and regulations in 2019. .
In fact, since 2017, the number of high school students who smoked electronic cigarettes in the United States has increased by nearly 80%, and among middle school students has increased by 50%. This does not bode well for the e-cigarette industry. The US Food and Drug Administration (FDA) is pushing for changes to e-cigarette regulations that prohibit retailers from selling e-cigarettes to minors.
Although e-commerce sellers are still expected to profit from e-cigarette sales, in 2019, you will see more about e-cigarette regulations, as well as some anti-electronic cigarette sales measures, including e-commerce sellers selling electronic online. Tobacco needs to be certified for age.
The buying trend in the e-commerce industry has been fluctuating, and by 2019, the situation will only be more volatile. Sellers need to pay close attention to market segments and statistics to better understand the direction of each industry and how to plan for more profit in the coming year.
Hubei Boao Synthetic Fiber Co., Ltd. specializes in production and sales: polyester staple fiber, PLA fiber, polypropylene staple fiber, Two Bi-component Fiber, polyethylene staple fiber, Polypropylene Staple Fiber, two-component staple fiber, and Polypropylene Staple Fiber.